The Short Answer
Corporate video production in Australia typically ranges from $3,000 to $30,000 and above, depending on the complexity of the project, the crew size, and how much production support you need. Most mid-market corporate videos, such as a polished brand film, a training module, or an internal communications piece, sit in the $6,500 to $15,000 range.
What Drives the Cost of Corporate Video?
The biggest factors that influence price are crew size, shoot duration, and post-production complexity. Here's how each element affects your budget:
- Crew size: a solo camera operator costs significantly less than a director-led crew with a producer, camera op, and grip.
- Shoot duration: half-day, full-day, or multi-day shoots.
- Location: studio hire, location permits, and travel costs for interstate shoots.
- Scripting and pre-production support: how much creative development is needed before the shoot.
- Post-production complexity: a basic edit versus full motion graphics, colour grade, and animation.
- Voiceover: professional talent adds $500 to $2,000 depending on usage rights.
- Number of revision rounds: more rounds means more edit time.
Typical Price Ranges in Australia
As a guide for 2025, here's what different tiers of corporate video production look like in terms of price:
- Entry level, $3,000 to $6,500: typically a single operator, minimal pre-production, basic edit.
- Mid-range production, $6,500 to $15,000: professional crew, scripting support, branded post-production.
- Premium production, $15,000 to $30,000: director-led, multi-camera, full pre-production, advanced post.
- Large-scale campaigns, $30,000 and above: multi-day shoots, high production value, multiple deliverables.
What Does a Fixed-Price Package Include?
At Boost Video, we offer fixed-price packages starting at $6,500 that include the full production process, from pre-production through to final delivery. Here's what's typically included in a mid-range package:
- Pre-production: briefing, scripting, scheduling, and logistics.
- Shoot day: experienced crew, professional camera, lighting, and audio.
- Post-production: editing, colour grade, music licensing, lower thirds.
- Revisions: one or two rounds of feedback and amendments.
- Delivery: platform-optimised files for web, social, and internal use.
What's NOT Usually Included
Understanding what's typically quoted separately will help you budget more accurately:
- Professional talent and presenters (unless you're using your own people).
- Interstate or remote travel costs.
- Location hire or studio hire above a basic level.
- Additional shoot days beyond the package.
- Extended revision rounds beyond what's included.
- Broadcast rights for music (if the video is going to TV).
Animation vs Live Action, Which Costs More?
Animation is often assumed to be cheaper than live video, but for quality work, the costs are comparable. A well-produced 2D animated explainer with professional voiceover and original illustration will typically cost $6,500 to $15,000. The advantage of animation is that it doesn't require a shoot day, making it easier to schedule and revise.
How to Get More Value From Your Video Budget
There are several ways to maximise the return on your corporate video investment:
- Plan for multiple uses from one shoot. A single shoot day can produce a hero video, social cuts, and a behind-the-scenes piece.
- Have a clear brief before approaching any production company. Vague briefs cost more.
- Use your own team for on-camera roles rather than hiring talent.
- Choose a production company that includes scripting and creative support in the fixed price.
- Ask about package deals if you need multiple videos in a series.